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How much is the data analytics market worth in 2023?

You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. GlobalData estimates the total data analytics market to have been worth $112.3bn in 2023 and expects it to hit $190bn by 2028.

Why should Startups use data analytics?

Intuition is no longer enough, and we need to find effective means to use data to help unlock insights into user preferences and trends. Overall, by leveraging data analytics, startups can make better-informed decisions that enhance user experiences and drive growth.

Is the data analytics market mature?

GlobalData’s Data Analytics report notes that the data analytics market is relatively mature but that capabilities for prescriptive analytics – the most advanced of the four primary types of data analytics – are still maturing.

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